Gareth Cartman is Director of Digital Marketing at CLD, a digital agency based near London. With over 15 years experience in marketing, technology, publishing and HR, Gareth works with major international and ambitious local businesses. He is also a dad of 2, as well as an Everton and a Boston Red Sox fan.
Bit-By-Bit: Marginal Gains In Sales Processes Produce Major Results
Often, when we look for improvements, we try to change everything. We look for new systems or new people – we go for the overhaul.